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We provide multiple training packages to allow for a variety of business needs, please contact us to find out more about each of our packages and how we can help you get started.
In Office Cutera Success Package
1. Review of all procedures offered
- How to effectively combine and sell treatments
- Review documentation & forms
- Laser Safety
- Photography
- Complementary procedures to offer
2. Management tips
- Hiring the right people
- Staff duties
- Training and incentives for employees
- Tracking of referrals/advertising
- Unique no-interest payment plan
- ‘The Patient Experience’
3. Marketing 101
- How to market to your existing patients
- Samples of print advertising; including magazine, yellow pages & newspaper
- Advertise effectively on the Internet
- Advertising protocols for all media
- Telephone scripts and FAQ sheets
- Consultation outline
- Patient referral programs
4. Proven Media Tools Included
- Radio scripts (we customize if needed)
- On-Hold Message script
- Direct mail postcards (choice of six designs with your information)
- 2 Market tested TV commercials (your information easily added)
- Basic website design (minimal set-up charges)
- PowerPoint presentation for Seminars
- Listing on www.LaserSkinDirectory.com
5. CD/ROM
- Patient forms, consents and treatment sheets for all modalities
- Brochures, hair and vein removal, skin rejuvenation & general.
- Media Mentions
- Camera ready art
- Employee manual, business plan, budgeting & staff evaluation forms
- Interview questions and evaluation
6. Ongoing Support
- Access to physician and technicians currently training and providing treatments
- Minimum 2 week and 2 month follow-up calls
- Unlimited phone and email access
- Periodic emails as office forms are updated.
- Re-evaluation as needed
7. Professional Advertising & Marketing Materials
Clinical Training Package (in our office & with or without marketing)
1. One to three days at our Lake Worth office for up to three people
2. Clinical training on
- Laser Hair removal
- Vein removal
- Skin Rejuvenation
- IPL
- Titan
3. Lectures & recommended Laser parameters for all modalities
4. Lectures on the basics of
- Laser Hair removal
- Vein removal
- Skin Rejuvenation
- IPL
- Titan
5. Training manual & CD-ROM includes
- Laser safety and skin biology articles
- Business plan, budgeting, staff evaluation and interview forms
- Basics of selling and combining treatments
- All fees, forms, consents and treatment sheets pertaining for all modalities
- Recommendations on software, furniture, product lines and room set-up
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